A Legend lasts forever
The Legend Marketing Group began in 1987 as a supplier and manufacturer of American-made custom headwear, selling exclusively to the promotional products distributor market.
Minimums were considerably higher then and options to make a custom cap were limited.
Over the years, the Legend brand continued to grow and add new features, styles, fabrics and colors to the product mix. In 1996 Legend revolutionized the industry with minimums as low as 48-pieces for a custom domestic cap.
Creativity, quality, consistency, service are elements of Legend success. Combine these concepts with people who are committed to implementing them every day and you have the essence of Legend Marketing. Our word is our bond with clients and the support and commitment of our suppliers is vital to our success. We know when Legend says it will happen we can go to our client with utmost confidence. Legend is our headwear company and it should be yours as well.
Sue Paschall, President,
H.S. Smythe Ltd. - South Easton, MA

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Orders were manufactured to the customer’s request and were complete in 8-10 working days. Free art and tape were introduced and both offers continue to be a very popular offer today!
Always striving to be the best, Legend next added a stock import cap collection to the line. All styles are kept on the shelf, ordered in 24-piece minimums, embroidered and shipped within 6-8 working days. Beginning with 20 skus and evolving into over 100 skus...
Legend continues its success with headwear that can be shipped blank today, or embroidered quickly to fulfill orders for its distributors.
Continuing to be full service supplier to our distributors Legend now offers custom import headwear made to your specifications. Again leading the industry with low minimums, Legend now offers the very best in creativity and style for custom-made caps -- in as few as 144-pieces overseas.
In 2006 Legend added t-shirts and Wrap-A-Cap event marketing to the product line. In addition, we are the exclusive supplier of Gotta-Grip® to the promotional products industry. This golf club grip renewal system is gaining fans daily.
Although having the best offer and fabulous products are important, excellent customer service has remained our number one objective. Give us a chance to prove it to you today!